Alison Newcomer, PhD
Published: Responsive Web Design
UI/UX | Web Design | Brand Management | Visuals
Dr. Newcomer is a clinical child psychologist. Together through visual storytelling we were able to curate a website with imagery and icons that appropriately display Dr. Newcomer’s approach to mental health, as well as her specialties. By streamlining the user experience and compartmentalizing information the user can easily navigate the site while having access to pertinent information.
View: alisonnewcomerphd.com
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Using visuals that made sense with her mission, we were able to take the user on a journey where they were in control of the content they chose to view. By allowing the option to “click for more” we avoided the user feeling overwhelmed by too much content.
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We went with an easy layout with standard prompts to assist users in navigating the site. Light animation was included for added engagement.
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Sticking true to who Dr.Alison Newcomer is we chose images and colors that fit her brand to display continuity across the platform.
